On June 28, the World and the Chinese Brand the most big meeting -- "(7th) by 2010 World congress (World Brand next Summit) and 500 China's most valuable brands conference held in Beijing. Meeting released by the world brand laboratory of 2010 the 500 China's most valuable brands "list, chunlan nearly 200 million yuan RMB, the brand value of China again in a few consecutive times won the title of the brand.
Three global Brand value evaluation institutions of the World (World Brand Lab Lab), the next Nobel Prize winner, "the father of the euro, Columbia University professor Robert Mundell (Robert Mundell dr), the new york-based as chairman, Hong Kong, Beijing, Shanghai, shenzhen, the research department from harvard, Yale university, the Massachusetts institute of technology, the university of Oxford, Cambridge university, university of World top experts and consultants. The lab has been committed to the brand evaluation, brand and its evaluation model, brand management is the management scholars unanimous esteem.According to understand, chunlan brand notices is one of the earliest domestic brand management and construction of the modern enterprise, the brand has been deep root in the hearts of several generations of americans also transcend borders influence. In recent years, through promoting "manufacturing" to "create" of the transformation and upgrade, create "zero defect" products, the implementation of brand strategy, give global brand fashion and technology, chunlan brand value, more vigorous vitality and competitiveness of brand of more durable. In recent years, chunlan brand "China top winning one", "republic of 60 years is the most influential brand 60 strong" and so on the title.
Organizers think, 2009-2010 year chunlan brand construction, and gained the achievements of income, the brand of fast growing contribution degree, and at the same time, in improving the goodwill, the protection of intellectual property rights, promote the company's culture development and the social responsibilities, etc. Also fruit tired, All of these instructions, chunlan brand is a global market enterprising consciousness of Chinese representative brand. Understood, CCTV, xinhua news agency, the China news service, phoenix TV, "the economic journal, the financial times, the economic reference, da gong bao, and the China economic times, The Times of wealth, bisiness weekly magazine, IT, the economy", "Chinese guide for", "Chinese newspaper, ciw and icxo.com mainstream economics and management of Chinese media reported, whole meeting. (SunAnMing)
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